5 Steps to Increase Credit Union Engagement Marketing

5 Steps Engagement Marketing Cover

Attract and retain members with engaging benefits and a plan to educate people about them! Editor’s note: This is based on a post from our colleague, Trae Turner, from StrategyCorps (as are the images). We couldn’t resist adapting a “5 steps” article; that’s our thing! In a time of economic…

read more

What is Business Value-Added Checking? (Definition & Benefits)

Women Talking at Desk

Growing Deposits Through Business Value-Added Checking In the last three years, the top three banks – Bank of America, JP Morgan Chase and Wells Fargo – took in nearly 50% of the new deposit accounts. The remaining 50% was split among savings and loans, credit unions, community banks, and fintechs. …

read more

What is Value-Added Checking? (Definition & Benefits)

Couple Looking At Phone While Laughing

Checking is Checking is Checking? At least it used to be. There’s a lot more to the “bread-and-butter” account of most financial institutions. Whether offering Free Checking, a standard fee-based checking account, Rewards Checking, or new Value-Added Checking (also known as “subscription checking”), decisions must be made to retain account…

read more