Congratulations! You have shown foresight in embracing your Car Buying Service. So…how’s it doing? Are you able to measure the program’s success? Interesting question, right? And, if your credit union is like most, you don’t have the answer. It’s a challenge we address often. You’re Not Alone Our firm represents…
Think Guaranteed Asset Protection is Simple? Misconception. Guaranteed Asset Protection (GAP) is two things: A risk-management tool and non-interest income generator. But why does it even exist? During the 1980s, high-interest rates along with increased rates of vehicle depreciation spurred the introduction of GAP coverage. With interest rates rising (not…
What’s Awesome About Your GAP Program? Is your GAP (Guaranteed Asset Protection) program exceeding goals and delivering the bottom line results you want? Does your staff clearly understand what the benefits are (and are not) and able to fully explain to your borrowers? Maybe, but probably not. That’s why you’re…
Guaranteed Asset Protection: Checklist for Success Let’s start with a review. You’re a financial industry guru. We could toss out every bit of jargon, a slew of acronyms, and you would be ready. I’m certain of it. However, let’s assume some new faces are here as well. Maybe some of…
Interstitials. Internet speed bumps. BAM! Whatever you call them, you’ve seen them before, and chances are, your institution is using them. And unlike the carnival game, it’s actually no fun at all. Despite that, you likely never even gave much thought to your website interstitials. Hence why, just like those…
