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What did we cover?

Be With Your Members Every Step of the Way

Your members are excited about buying a car, new or new-to-them, red sportster or a modest grocery getter. However, most have to get a loan to purchase the car. When they get to this phase, not so exciting.

So, how can your credit union get involved in the exciting part, rather than simply trying to jump in at the last minute with a loan offer?

Plan to be a part of their plan.

From realizing they need a car, to weighing their needs and wants, to getting a fair monthly payment plan. We call it the “Car Buyer's Journey”.

Attendees understood:

  • Techniques for ensuring your members know you’re there for them throughout the car buying process
  • How to demonstrate your credit union is not just another lender
  • Ways to protect the member’s asset (and yours!)