3 Steps to Enter Car Buyer’s Journey Earlier [Videos]

Hilly Road into Trees

Traditionally, your credit union has had to wait to become part of a member’s car-buying journey: They apply for an auto loan directly and use it to finance a purchase. Your credit union happens to be the indirect financing chosen while they’re at a dealer. Neither are the immersive, consultative,…

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Credit Union Car Buying Service Goals & How to Achieve Them

Light Goal on Dark Road

Your credit union car buying service platform is core to your auto lending strategy. By leveraging this tool, however, your credit union is injected early into members’ car buying journey, while also serving members with simplicity, savings, and financial empowerment. What are the goals for your car buying service? We’ve…

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Your Members’ Secret Car Buying Journey [Video]

Secret Stamp with Car

Your credit union members have a secret. They are scheming, researching, and…doing normal things! The scary part? Your institution may not be equipped to best serve them. Members use the internet. Now more than ever. In fact, as of Q4 of 2020, Cars.com found that more than 70% want to…

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