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Keeping Account Holders Close: How Loyalty Efforts Drive Engagement

February 9, 2021
Hello Written in Clay

What costs more: Getting a new member or keeping an existing one? You know that answer. Your greatest pool of opportunities for new products and services come from your existing account holders. It’s way more profitable to keep an existing customer than to acquire a new one. Yet today, that’s…

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How Direct Marketed Insurance Products Boost Revenues for your Financial Institution

July 21, 2020
Woman and Senior Man on Computer

The “Old Days” of Insurance Sales “When I was younger…” How many of you find yourself saying this? And you haven’t even reached 40! Change is the one constant we can expect. It’s true for insurance as much as your new phone. In “the old days”, considering life and supplemental…

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Is Executive Disability Income Insurance Right for your Financial Institution?

May 12, 2020
Office Boardroom with Laptop

51% of employers believe using benefits to retain employees will become even more important over the next three to five years. What about at your financial institution? The cost of replacing an employee can be between 3 to 18 months of their salary. Imagine you have a supervisor making $100,000….

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5 Ways Financial Institutions Can Acquire Small Business Clients

March 31, 2020
Coffee Shop Interior

What’s your take on the small business sector? Are they in need of your financial services? Is there a benefit to attracting them? A lukewarm response to these questions isn’t unusual. Many financial institutions see this segment as high-risk and costly to serve, with low growth potential. Is it true?…

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6 Easy Ways To Increase Loyalty At Your Credit Union Or Bank (2021)

December 17, 2018
Customer Loyalty on Tablet

If your account holders choose to use your services, is that good for you? No, it isn’t a trick question. The answer is an obvious, Yes! Your customers or members have a lot of options for financial solutions. From Fintechs to Neo-banks to just outright competition, they can go almost…

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