Why Selling Is Essential to Protect Members

Mand and Woman in Conference Room Talking

Between inflation, inventory shortages and ridiculous vehicle pricing, it’s a tough time to buy a car. It’s not much better owning one. For the majority still without EVs, fuel prices are straining budgets. And what happens if your car breaks down or is totaled in an accident? Thank goodness credit…

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3 Steps to Enter Car Buyer’s Journey Earlier [Videos]

Hilly Road into Trees

Traditionally, your credit union has had to wait to become part of a member’s car-buying journey: They apply for an auto loan directly and use it to finance a purchase. Your credit union happens to be the indirect financing chosen while they’re at a dealer. Neither are the immersive, consultative,…

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Insert Your Credit Union into the Car Buying Journey

Car on Dirt Road with Person Holding Hat Out Window

Members who think of their credit union when buying a car often finance with their credit union. It’s about embedding your institution earlier in the decision making process. Be part of their Car Buying Journey from the beginning. A member’s buying process has 3 phases: Awareness, Consideration, & Decision. For…

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5 Steps to Planning Your Auto Loan Refinance & ReCapture Strategy

Puzzle Pieces of Planning

With great auto loan rates, your credit union is the best place for members to finance their next car. And then there’s the refinancing. All those people potentially overpaying for their loans? Well, we can’t have that, right? You know your rates are competitive, and that you can save many…

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Best Auto Loan Refinance & Recapture Vendors For Your Credit Union

Hand Reaching to Catch Flying Money

Earning auto loans at your credit union is important. It’s a primary role of your lending team, whether you focus solely on direct loans or also work with dealers through an indirect channel. And to maintain revenues, it gets substantial resources across the institution. What about all the members who…

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