3 Steps to Enter Car Buyer’s Journey Earlier [Videos]

Hilly Road into Trees

Traditionally, your credit union has had to wait to become part of a member’s car-buying journey: They apply for an auto loan directly and use it to finance a purchase. Your credit union happens to be the indirect financing chosen while they’re at a dealer. Neither are the immersive, consultative,…

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7 Ways to Grow Your Credit Union’s Direct Auto Loans

Arrows Going Up Road - Growing Direct Auto Loans at Credit Union

Everyone loves growing car loans at credit unions. With low rates, affordable protection products, like GAP and Vehicle Service Contracts, plus friendly staff, all your driving members should finance their car at your credit union. Auto lending is a tool to empower members, but it’s also a major profit center…

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Auto Lending in a Post-COVID-19 World: Risks & A Free Gift

Computer on Desk - You're Special to Us

Digital transformation. It’s not a new idea. Industry leaders have been predicting its onset and pointing the way for years. Our own Credit Union Geek has articles going back to 2014 explaining why and how. Our company blog suggested the idea in 2012. In fact, one of our founders built…

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