Advancing Your Credit Union Mission With Checking Accounts

Mission Focused Checking Cover

For some of your members, a debit swipe can regularly cost far more than the item they purchased. OD and NSF fees. Sure, they can be opt-in, but does that make them any better? When 75% of your fee revenue comes from 8% of members, that’s not mission-focused. Those members…

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Grow Member Wallet Share with Value-Added Checking

Wallet with Cards and Money

What do credit unions have that mobile-first fintechs don’t? As many users, for one. More Millennials and Gen Y use app-based banking products than primary checking accounts at every credit union…combined. It seems the only path is to better compete on price. Free-er checking, scratch that…free-est checking! Forget the toaster,…

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Serving Underserved Small Businesses: Checking, Lending

Group of People Joining Hands

Remember the “Great Recession of 2008”? While the economic pains it caused you may only be a sore memory, many feel the effects today. For example, there are 4.1 million minority-owned companies with little or no access to traditional business credit and financial tools. Even worse, following the recession, local…

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Business Value-Added Checking: Pros & Cons

Thumbs Up and Down

Business Checking. The basic model hasn’t changed much in, oh, forever. So, what’s new? Well, FinTechs and neo-banks are finding a number of opportunities. They’re simply cloning the existing template, while making all aspects easier, faster, less costly and more convenient. Unsurprisingly, these companies are increasingly gaining market share. What…

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What is Business Value-Added Checking? (Definition & Benefits)

Two Women Talking Business

Growing Deposits Through Business Value-Added Checking In the last three years, the top three banks – Bank of America, JP Morgan Chase and Wells Fargo – took in nearly 50% of the new deposit accounts. The remaining 50% was split among savings and loans, credit unions, community banks, and fintechs. …

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