Your Members’ Secret Car Buying Journey [Video]

Secret Stamp with Car

Your credit union members have a secret. They are scheming, researching, and…doing normal things! The scary part? Your institution may not be equipped to best serve them. Members use the internet. They also use your auto financing. However, there’s a disconnect. Read on to discover how knowing their secret can…

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7 Steps to Driving Profitable Direct Auto Loans

Person Climbing Stairs

The Lure of Indirect We all know the story. After the major indirect lending banks retreated from indirect, credit unions swooped in to fill the gap. But why did the banks let indirect go? Low margins and, at the time, higher than average delinquency rates. And with the new normal…

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Credit Union Car Buying Services – Pros & Cons

Yes No Triangles

Car Shopping: Credit Union Members Do It That’s exceedingly obvious. Of course members shop for their cars! Only, where? If they’re anything like 95% of people, they go online. To car buying websites. And do those car buying services direct them to your credit union for loans? That’s a hard…

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What are the Costs of a Car Buying Service?

Woman Holding iPhone and on Macbook

To that point: What are the costs of NOT having a Car Buying Service? Both are great questions. Our experience has found it’s more practical to answer the latter. In doing so, we guarantee it helps you better understand the former. Before diving in, let’s make sure we’re on the…

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